This success was also supported by the fact that Bingo Group recognized the potential of Dita 1977 company and invested significant resources in product development and technology improvements, which supported and strengthened the company’s sales range.
“We are proud that our commitment to quality, innovation, and customer satisfaction has been recognized. The share of exports in the total business results for 2021 was 22%, for 2022 30%, and for the period up to June 01, 2023, it is 35%. The business results show that we have the trust of consumers throughout the country and the region, but also that we are the leader in the powder detergent industry,” said Eldin Tabučić, director of the Dita 1977 company.
The company achieved a significant increase in the export of its products abroad, strongly contributing to the development of the local economy and the increase in the total export of Bosnia and Herzegovina. The number of chemical manufacturers and renowned retail chains that trust Dita 1977 is continuously growing, and for them today the company produces powder detergents and other cleaning products: Labud (Croatia), Šampionka (Slovenia), Plodine (Croatia), Kaufland (Croatia), NTL (Croatia), Aman (Serbia), Dis (Serbia), and Viva Fresh (Kosovo).
The company also achieved significant results in the field of corporate responsibility.
“We have introduced a new technology in the packaging process that reduces the use of plastic and significantly affects the protection of the environment. Doypack packaging reduces the participation of plastic packaging in the entire process, and therefore we place less plastic on the market. We are the first chemical manufacturer in Bosnia and Herzegovina that started using this type of packaging thanks to the acquisition of modern machines,” adds Tabučić.
During its many years of existence, Dita 1977 has gained a reputation as a reliable partner and is recognized for the high quality of its products. For the fifth decade, they have been developing and producing products from a range of chemicals for household consumption, the HoReCa channel, the auto cosmetics industry, as well as products for particular purposes. The company will continue to invest in new technologies and innovations to maintain its competitiveness in the market and ensure further success.
For more information, visit www.dita.ba.